WHO WE ARE

Crescent is an international firm, offering premium consulting and digital marketing services.

We focus on data and market analysis in order to create commercial value for our customers and help them grow and compete effectively in today’s digital world. Our core competence lie down with our ability to design and implement top caliber strategies that have real and monetary results.

WEB CONSULTING

It’s all about sales! Whether you need to build your brand identity, penetrate a new market, discover new business opportunities or outpace your competitors, our web consulting services will guide your way towards the right direction.
We will sit down with you and identify all the areas of your business that need attention and we will address feasible actions to be taken.
The big picture is simply more sales!

  • Web Site Evaluation

  • Market/ Competition Analysis

  • Digital Marketing Strategy Evaluation & Analysis

  • Social Media Analysis & Evaluation

  • Online Vs Offline Performance

  • Business Plan Creation

  • Online Sales Forecasting

  • Digital Budgeting & Cost Optimisation

DIGITAL STRATEGY

In order for your business to succeed online, you need the right digital strategy in place.

Your Digital Strategy will set the targets and milestones and will identify the way and the tools to achieve them.

A carefully planned digital strategy will be divided in phases and each phase will have its own timeframe and performance metrics. This way you will always know why you do things, which things are right or wrong and you will be able to meaure performance and make optimisations.

  • Goal Setting

  • SEO (Search Engine Optimisation) Strategy

  • PPC (Pay Per Click) Strategy

  • Social Media Strategy

  • Go-to-Market Strategy

DIGITAL MARKETING

We don’t just run ads. We make sure that every cent that you spend online will bring you one step closer to your business targets.

We run your digital marketing with a commitment to optimise month over month in order to achieve the best possible ROI (return on investment) through the most efficient marketing and channel mix.

Crescent is one of the few companies in the market that deploys advanced financial analysis technics to test marketing performance against the true commercial impact on the business.

  • SEO (Search Engine Optimisation)

  • SEM (Search Engine Marketing)

  • Google Display

  • You Tube Advertising

  • Facebook Advertising

  • Instagram Advertising

  • Programmatic

  • Premium Advertising

  • Linked-In Advertising

  • Yandex Advertising

  • Baidu Advertising

  • Newsletter Marketing

COMMUNITY MANAGEMENT

We help you to get the most out of your business’ social media.

We create content for your pages that will not only be appealing to your audience but will turn “lickers” into customers.

Furthermore, our dedicated social media team can supervise your page 24/7 and respond to comments and private messages instantly according to your corporate policy and global social media best practices.

  • Content Creation & Copywrighting

  • Daily Posting

  • Social Media Contests/ Games

  • Inbox Message Monitoring & Management

  • Comment Monitoring & Management

  • Competition Monitoring

  • Social Media analytics & Reporting

DIGITAL TRANSFORMATION & E-COMMERCE

Transforming your business into digital or adding e-commerce as an autonomous sales channel in your business is not an easy task.

Traditional methods have to change or be replaced and all departments have to get aligned and embrace the new ways of doing things. Furthermore, top management and C-level executives must change their decision making process and get familiar with new reporting and evaluating systems.

Crescent helps businesses in all all aspects of their digital transformation and e-commerce process- from design to implementation- making sure that the transition will be smooth and fast.

EXECUTIVE TRAINING

Crescent Web Consulting have trained many organisations and companies in digital marketing, digital strategy and new technologies.

Each training programme is exclusively designed based on the specific needs of your organisation and your employes’ level.

Training programmes can be from 1 day up to three months (based on your needs) and can be exclusive (usually c-level- up to 5 executives) or open (up to 30 people)

  • Fundamental Principles of Digital Marketing Training

  • Digital Marketing Optimisation & Reporting Training

  • Smart Social Media Campaigns Training

  • Affiliate Marketing Training

  • Exports and New Market Penetration through Digital

  • Search Engine Optimisation (SEO) Training

  • Mobile Marketing Best Practices Training

  • E-commerce & Digital Marketing Training