WHO WE ARE
Crescent is an international firm, offering premium consulting and digital marketing services.
We focus on data and market analysis in order to create commercial value for our customers and help them grow and compete effectively in today’s digital world. Our core competence lie down with our ability to design and implement top caliber strategies that have real and monetary results.
WEB CONSULTING
It’s all about sales! Whether you need to build your brand identity, penetrate a new market, discover new business opportunities or outpace your competitors, our web consulting services will guide your way towards the right direction.
We will sit down with you and identify all the areas of your business that need attention and we will address feasible actions to be taken.
The big picture is simply more sales!
Web Site Evaluation
Market/ Competition Analysis
Digital Marketing Strategy Evaluation & Analysis
Social Media Analysis & Evaluation
Online Vs Offline Performance
Business Plan Creation
Online Sales Forecasting
Digital Budgeting & Cost Optimisation
DIGITAL STRATEGY
In order for your business to succeed online, you need the right digital strategy in place.
Your Digital Strategy will set the targets and milestones and will identify the way and the tools to achieve them.
A carefully planned digital strategy will be divided in phases and each phase will have its own timeframe and performance metrics. This way you will always know why you do things, which things are right or wrong and you will be able to meaure performance and make optimisations.
Goal Setting
SEO (Search Engine Optimisation) Strategy
PPC (Pay Per Click) Strategy
Social Media Strategy
Go-to-Market Strategy
DIGITAL MARKETING
We don’t just run ads. We make sure that every cent that you spend online will bring you one step closer to your business targets.
We run your digital marketing with a commitment to optimise month over month in order to achieve the best possible ROI (return on investment) through the most efficient marketing and channel mix.
Crescent is one of the few companies in the market that deploys advanced financial analysis technics to test marketing performance against the true commercial impact on the business.
SEO (Search Engine Optimisation)
SEM (Search Engine Marketing)
Google Display
You Tube Advertising
Facebook Advertising
Instagram Advertising
Programmatic
Premium Advertising
Linked-In Advertising
Yandex Advertising
Baidu Advertising
Newsletter Marketing
COMMUNITY MANAGEMENT
We help you to get the most out of your business’ social media.
We create content for your pages that will not only be appealing to your audience but will turn “lickers” into customers.
Furthermore, our dedicated social media team can supervise your page 24/7 and respond to comments and private messages instantly according to your corporate policy and global social media best practices.
Content Creation & Copywrighting
Daily Posting
Social Media Contests/ Games
Inbox Message Monitoring & Management
Comment Monitoring & Management
Competition Monitoring
Social Media analytics & Reporting
DIGITAL TRANSFORMATION & E-COMMERCE
Transforming your business into digital or adding e-commerce as an autonomous sales channel in your business is not an easy task.
Traditional methods have to change or be replaced and all departments have to get aligned and embrace the new ways of doing things. Furthermore, top management and C-level executives must change their decision making process and get familiar with new reporting and evaluating systems.
Crescent helps businesses in all all aspects of their digital transformation and e-commerce process- from design to implementation- making sure that the transition will be smooth and fast.
EXECUTIVE TRAINING
Crescent Web Consulting have trained many organisations and companies in digital marketing, digital strategy and new technologies.
Each training programme is exclusively designed based on the specific needs of your organisation and your employes’ level.
Training programmes can be from 1 day up to three months (based on your needs) and can be exclusive (usually c-level- up to 5 executives) or open (up to 30 people)
Fundamental Principles of Digital Marketing Training
Digital Marketing Optimisation & Reporting Training
Smart Social Media Campaigns Training
Affiliate Marketing Training
Exports and New Market Penetration through Digital
Search Engine Optimisation (SEO) Training
Mobile Marketing Best Practices Training
E-commerce & Digital Marketing Training